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Welcome to SFI's
Spring ConneXion
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In this issue we have news
of a new SFI partnership, a summary of Peter Gillson's
presentation to the Securing Global Food Safety conference
held in September as well as a selection of relevant articles
in the ever-changing world of consumer relations.
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New SFI International
Partnership
SFI have partnered with Experian QAS to
offer solutions
combining SFI's world-class Care CRM suite with Experian QAS's range of
dynamic and customer focused retail industry
products.
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Managing Risk from Farm to Fork
Peter Gillson, Director SFI
International, spoke at the Securing
Global Food Safety conference on the
topic of Issues in Traceability from
Farm to Fork Linking Incident Management
to your Risk Plans.
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Aussie businesses falling down on service
A third of Australian consumers believe
businesses pay less attention to giving good
customer service in the current economic
climate, according to a new global survey.
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Older consumers overlooked in online
strategies: Report
Small businesses continue to
underestimate the uptake of social media
and mobile technologies among consumers,
a new report reveals, with older
consumers particularly overlooked.
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"Recommerce" why "trading in" is the new
buying.
Novel brand buy-backs, exchange schemes etc.
offer smart and convenient options for
consumers keen to ‘trade in to trade up’.
One important word in these transactions is
"authenticity".
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Everyone is an important customer
I was introduced to someone "important".
I was excited to meet him. He was...
less excited to meet me. He briefly said
hi and then left while I was
mid-sentence to talk with someone "more
important".
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Most firms don't measure social media ROI - global survey
Over half of executives in the food and
drink industries do not measure the return
on investment (ROI) they get their use of
social media, according to a global
just-food survey.
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Aussie food nutrition calculator gets a makeover
The Parliamentary Secretary for Health
and Ageing has launched a new version of
a Nutrition Panel Calculator
used by industry to provide important
nutrition information on labels.
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Heinz blasts supermarket power
FOR the second time in as many months,
global food manufacturer HJ Heinz has
publicly slammed the dominant market power
of Coles and Woolworths for fostering an
''inhospitable environment'' for suppliers.
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Industry food claims add to confusion
CHOICE is calling on food manufacturers
to help fix up dodgy food labels
following the launch of the CHOICE
Better Food Labelling Campaign.
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NSW introduces new law for extra food safety
supervision
New food safety legislation which requires
restaurants, cafes, pubs and clubs to have a
Food Safety Supervisor has been rolled out
across the State of New South Wales.
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CHOICE reignites Traffic Light debate –
calls for muesli to be as first
Australia’s premier consumer advocacy
group CHOICE has reignited the food
debate over whether Australia should
adopt a traffic light system for
front-of-package labelling of packaged
foods.
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Australia's white hot smartphone revolution
Australia went from lagging to leading the
worldwide smartphone revolution in just one
year, a major study by Google has revealed.
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Theft costs retailers $2billion a year
Theft is costing Australian retailers
almost $2 billion a year with online
technology making it easier to sell the
stolen goods, according to a British
group that measures global retail theft.
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For more information about SFI International or our CRM
products and services, please
visit
www.sfi.com.au
Copyright © 2011
SFI International
303 Burwood Highway, Burwood East,
Melbourne, Victoria, 3151, Australia. Phone +61 (3)
8847 1300
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